Blue Nine Partners
Categories
Business Consulting Public Relations Communications Digital Marketing
About
Specializes in B2B, SaaS, and professional services, delivering impactful marketing strategies. A seasoned consultant in crisis management, transaction and change communications, aligning AI with digital marketing to enhance client outcomes. Recognized for thought leadership in SaaS, professional services, healthcare, and manufacturing sectors, offering tailored solutions for CMO and CCO roles.
Additional Info
Expert in orchestrating strategic communications (including marketing and PR) and driving transformative change. Some examples of engagements, roles:
- Preserved and enhanced corporate reputations in transactions, transitions and crisis situations, leveraging strategic communications.
- Led (interim) corporate communications for PE-carve out from Thomson Reuters, 500 person global SaaS company.
- Led change management communications to optimize workforce efficiency at Fortune 500 company, reducing headcount from 9,000 to 6,000 over 11 months.
- Led merger and acquisition (M&A) communications, growing from 80 to 1,300 employees in 24 months in a McKinsey-designed rollup.
- Led marketing (including demand generation, CRM, marketing automation) and corporate communications for global B2B software company (SaaS, managed services).
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Contacts
Winn Maddrey
President