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NP Strategy


Public Relations


NP Strategy (NPS+) is a strategy & communications consulting subsidiary of Nexsen Pruet, one of the largest law firms in the Southeast and among the most prominent in the nation. As a specialty unit within the law firm, NPS+ is able to provide a unique offering of coordinated communications and legal services that leverage our combined skills and knowledge base, years of experience, and relationships to serve clients in the Carolinas, the U.S. and abroad. Founded in 2013, NPS+ is a team of former journalists, corporate communications executives, business lawyers, and political staffers who provide clients with thoughtful and dynamic advice and services. NPS+ specializes in managing sensitive issues, particularly those that have the potential to disrupt our clients’ business operations, stakeholder relationships or brand reputation. We are skilled in integrating facets of research, stakeholder sentiment analysis, media relations, crisis management, internal and external communications, community advocacy and digital marketing to help our clients successfully navigate challenging situations. We have particular experience serving companies – from emerging growth status to Fortune 500 -- in the technology, energy, life science, and manufacturing sectors.


Erin Smith
Vice President

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